Have you got a website? Are you happy with how its currently performing for you and your business?
Is it bringing leads daily?
Imagine your website was like an ATM that was open 24/7 and could bring you leads that turned into sales through email or you had products/services for sale on your website that people bought while you slept, how would this make you feel?
I know it makes my clients feel amazing when they wake up in the morning and they are already ahead in both sales and leads (example one client recently woke up with 15 new leads and 2 program sales within the first week of working with me), this enabled them to have extreme comfort that once it happened once then it could well happen again and if they can do it then believe that you can do it as well.
I will be posting about how to sell directly through your website effectively at a later date if you want me to but today I want show you 5 ways on how to get more leads from your website that you can build a relationship with and serve.
FIRST 20 WHO FILL IN THE GOLDEN TICKET FORM WILL GET A FREE WEB PRESENCE AUDIT DONE BY MYSELF THAT’S USUALLY RESERVED FOR PAYING CLIENTS (ONCE THEY ARE GONE THIS WILL BE TAKEN DOWN)
CREATE A GREAT FREE OPT-IN
I have many opt-ins throughout my website that helps my ideal client (YOU) and in turn allows me to show I am a real person etc. You want to create a great opt-in that allows you to answer key questions that your ideal client is constantly asking. Create the opt-in and utilise a good landing page like this (link to landing page) and then email them and get them to interact with you so they get to know like and trust you in order to start working with you.
CREATE A BLOG POST A WEEK AT LEAST
You may feel that taking the time out of your week in order to create a blog post can be counter productive as a way to bring in clients but its actually the complete opposite and one of the best things you can be doing especially at the start of your business in order for you to establish expertise in your chosen market and help your target market get results. The best way to go about writing a blog post is simply scheduling an hour a week in your usual down time and you get used to just sitting down and doing it.This will in turn bring new fresh traffic to your site that will see you as more of an expert whilst checking out your opt-ins and other content then reaching out to you personally
CREATE BANNER IMAGES THAT LINK DIRECT TO CONTACT FORM
An example of this is at the end of this blog post
A simple way to get people to get in touch with you if they suit your business and want to see if you can help them with your service, is by allowing them to fill in a contact form that allows you to evaluate whether or not they may be your ideal client as no point in working with anyone and everyone as just causes more pain than pleasure.
Unless you like pain of course.
For everyone else thats a great way to allow yourself to just email the applicant with either a yes we may be suitable or no sorry I feel we wont be suitable but here is someone else you could try.
CREATE A VIDEO A WEEK
Everyone loves a good video, think about who you most connect with online, do they do videos?
I bet they do and they probably do them quite often.
That means that you should as well and the shorter the better as you know what humans concentration time is like nowadays (you struggling to even concentrate reading this? haha well sort yourself out).
Come up with simple video ideas by thinking firstly about what kind of questions your prospects are always asking you.
If the same question is asked by multiple people then that usually means its a larger issue and thousands of other people are asking exactly the same so you should simply do a video answering their question and do it over and over again with different problems your prospects and ideal clients have.
USE A POP-UP ON YOUR WEBSITE
OK so you may not be the biggest fan of a pop-up but they work. Its a bit like when you were a kid and had to wear a helmet when riding your bike, you hated it but it worked none the less.
Look im not hear to say you should use it or not, all im saying is if you use it you will get more leads and therefore more potential clients than if you didnt use one.